Advertisers Guide.

Pay per click advertising is still a fast, effective way of capturing well targeted traffic to your web site.

Why may i choose amuenet ?
Amuenet is a growing long term stablished PPC search engine, that means we provide results to many other search engines or websites and have developed strong security methods for making you pay only for the quality traffic. The following pic is just an example of what you can get by advertising with us.

The following check will appear to the visitor before getting into your web site and after clicking on your link. If the visitor is really interested, he will type in the numbers...in the case he does wrong no money will be deducted from the advertiser account.

How Does PPC Advertising Work?
Basically, you the advertiser pay a rate you specify for every visitor who clicks through from the search engine site (or the affiliates) to your Web site. It's simple and quick. Each unique keyword phrase (e.g., digital cameras) has its own bid price. You set the budget. With a PayPal/egold/Moneybookers account or credit card, and a Web site readied, you're on your way to advertising on the Web's top sites in no time. There's more on how each works specifically below.

 

If you're a businessperson in need of a flexible, fast performing form of advertising, it is definitely worth a try. The breadth of PPC search engine coverage is very wide since you can bid on hundreds of keyword phrases if you want. Achieving high rankings on this many phrases via a regular search engine optimization campaign is unlikely unless a top SEO professional performs it. Since they're in short supply, PPC programs make sense.

The advertising rules and listing procedures are straightforward. The highest bidder for a phrase gets top spot.

Below is a beginners guide we have put together to tell you step-by-step how to create an account with Amuenet and begin receiving traffic. We suggest that you print this document out and keep it handy when you join our site. This document was written to help newcomers understand how to advertise with pay-per-click (ppc) search engines. The concepts in this guide are easy to follow and can be used for any ppc site.
Step 1: Think about your business!

What type of business do you have? What category does it fall under? Who is your target customer? These are all questions you should be asking yourself when setting up a ppc account.

Let's make believe you own a bicycle shop called "Mary's Bicycle Shop". Your target customer is someone who want's to buy a bicycle... the first thing you need to do is figure out what "keyword phrases" someone is likely to search on when they are interested in your product. Keyword phrases can be anything related to your product, from a particular "bicycle part" to an actual brand of bicycles. Take a look at this list:

bicycle
bicycles
bicycle tire
bicycle tires
Schwinn

These are all phrases that someone might type into a search engine if they were looking for a bicycle or bicycle parts... (Schwinn is a top brand of bicycle.) These are all perfect keyword phrases that we would want to add our site under. On Amuenet, singular and plural searches are considered separate, so if you were adding your site under "bicycle" you should also add your site under "bicycles".

You should take a few minutes to write down a list of keyword phrases related to your business. If you need help, when you log into your account at Amuenet you can use a special option call "Keyword Tool" to see what popular searches are.

Step 2: Create an Account

If you have not done so yet, you should create an account on Amuenet. This is easy and will take only a few minutes. To create an account, click on "List your Site" at the top or bottom of any Amuenet page. You will be asked a few questions and then your password will be sent to you via email within a few minutes.

Step 3: Login to your Account

Now that you have created an account, you should log in. Go to:

http://www.amuenet.com/accounts.php

and click on "Account Login". Enter your email address and password that you were sent. Remember that the password is case-sensitive meaning that lowercase and uppercase are different. If you have forgotten your password you can click on "Forgot/Lost Password" to have it sent to you.

Step 4: Add Keywords

Now that you have logged in you need to add your site under the list of keyword phrases that you created earlier. To do this, just click on "Add Keywords". This will bring up a simple form you need to fill in. The first box is called "Keyword Phrases". In this box you should enter the list of keyword phrases you created, hitting the enter key after each one (so that you enter one per line).

Next you need to enter your "Site URL". The Site URL is the web address that someone would type in to reach your website... for example, our URL is http://www.Amuenet.com. Make sure to enter the FULL url, including the "http://" before the website address.

The next box is for the "Title". The Title is a short 50 character label for your search engine listing. In our earlier example for Mary's Bike Shop, a title may be "Mary's Bike Shop - Top Brand Bikes!". The title usually includes your websites name and maybe a short slogan or generic description of what you have. Remember, it must be at most 50 characters long (a character is any letter, number, symbol or space.)

Now you need to enter a longer "Description" of your site. The description can be up to 180 characters long and should give the visitor a simple idea of what your site sells. For our example, a description may be: "We have been providing the top name brand bicycles and parts to our customers for over 30 years. Items can be shipped within 3 days anywhere in the country and make great gifts!". This is where you should sell yourself to the customer and make them want to visit you. An important thing to remember is "don't lie"! Don't say anything that is not true and don't tell them you sell anything you don't sell. While writing a false description may get you more traffic, it will not be "qualified traffic" and the visitor will leave immediately.

Lastly you should see a box called "Initial Bid". This is how much you are willing to pay to be listed under the keyword. The more you will pay, the higher you will be listed and typically, the more traffic you will receive. For now you should leave this set to the default which is ".01" (one cent per click). You will change this later.

When you are done filling in the boxes on this page, press the button labled "Continue" and submit your changes.

Step 5: Fund Your Account

Amuenet works on a debit account system meaning you must pre-fund your account to receive traffic. When your funds run out, we stop the advertising until you fund your account again. This works out well for many advertisers because they can set a spending limit -- you will never receive a bill from Amuenet.

To fund your account, click on "Add Funds". There are many choices -- the simplest and quickest is to pay using your Credit Card which is immediate. Other options are to use the free service "PayPal.com" or to mail us a check or money order. The minimum payment is $25 for first time customers and no monthly minimum for return customers.

As soon as your payment is posted to your account, your advertising will be live and your site can begin to receive traffic.

Step 6: Adjust your Bids

Now that your account is active, you should adjust your bids to make sure you are getting the optimum position. The first thing you need to do is decide how much you should be willing to pay. The more you are willing to pay, the higher you will be listed in a search and typically the more traffic you will receive. It is NOT always best to be number one however, you should only bid as much as you are willing to spend to get a customer to your site.

How should you decide how much to bid? Let's look at an example:

Let's say that Mary (from Mary's Bike Shop) get's 100 visitors to her site, and that for every 100 visitors, 5 of those visitors buy something. Mary also knows that on average when a customer buys something she makes $10 profit. That means that:

5 paying customers x $10 profit per customer = $50 profit

$50 total profit / 100 visitors = 50 cents per visitor profit So from some simple math, we see that even though every visitor does not buy something, on average a visitor is worth 50 cents profit for Mary's store. That means that Mary can afford to pay up to 50 cents per click to "break even". If she pays any more than 50 cents per click she will lose money, if she pays less than 50 cents per click, she will make money. Mary may decide that she wants to spend at most half of her profits on advertising... this means Mary wants to be listed as high as possible in the listings and pay at most 25 cents per customer.

Step 7: You're all done!

That's it, your account should now be live and you will begin receiving traffic. You should occasionally log in to review your account activity, adjust your bids and make sure your account is funded. How much traffic you receive will depend on many things:

* How popular the keyword phrases you chose are
* What position you are listed in under each keyword phrase
* How interesting your site description is to a searcher

Don't forget though that the most important part is the price you are paying per visitor, not how many visitors you receive. We suggest you start slowly and test out different site descriptions, keyword choices and bid amounts to see what works best for you.

Good luck!

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